Now that I’ve answered the question of how to get verified on Twitter in my last episode, it’s time to move on and talk about a more important–and more realistic–subject: how not to SUCK on Twitter.

I start out this episode with an explanation of what Twitter is for all you novices out there, then I move on to provide some helpful tips for setting up and using Twitter effectively to build your brand, whether it be for your business or yourself.

Now get out a pen and piece of paper, take some notes, and get off your lazy ass and do something awesome on Twitter!